Ideas are dozen a dime. If you don’t give them wings, they are useless. In order to make them useful, you need to play with them. While playing, there are chances, you don’t like the game. Fair enough; change the game. Start again with a fresh idea. Spin it, dissect it, reach to the core – question it. If you don’t have answers to the questions, you can’t explain it. If you can’t explain it, it’s not clear in your head. If it’s not clear, there is no way you can test it well. Try again. Think more. Challenge the unknown. Branch out all your questions, and dig out the answers. Assume less and find out the ground reality. Facts are healthy for ideas, assumptions are not. Connect the dots. See if your idea is capable to take off. Don’t forget to determine its capacity; how high it can fly. Still not there; start again. That’s the only way to get to a good idea. Once there, the journey to the great idea starts. All it needs is your blood, sweat and tears spent in the effort of experimentation with your good idea.
And most important of all, you need to start and persist!